KRDS Case Study

a playful digital experience during the event for all attendees

Thomas Cook / Live Quiz

Micro Site

KRDS Scope

Brief

During Thomas Cook’s launching media event in China, impress attendees by enhancing Thomas Cook’s digital mindset.Create a playful digital experience during the event for all attendees.

 

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KRDS Case Study

Concept

Live Quiz during the event !

Let all participants compete against one another to win 10K RMB Thomas Cook prize.

KRDS Case Study

Results

  • 90%

    of media attendees participated to the quiz