MONDAY MORNING LEARNING – 14 NOVEMBER 2022
Published on 14 Nov '22
Twitter Introduces Paid Verification via Twitter Blue
Elon Musk revamped verification, making Twitter Blue ($7.99/month) the only way to receive the verification checkmark.
This caused a flurry of impersonations, prompting a temporary suspension and later relaunch with “Official” labels for businesses & governments.
The shift aimed to reduce spam but raised concerns about authenticity and platform trust.
📌 Reference: major policy change under new ownership
Source: https://openinfluence.com/latest-social-media-news-november-2022/
Instagram Launches Notes & New Story Formats
Instagram rolled out Notes, a text-based feature that lets users share quick thoughts or emojis (up to 60 characters) with Close Friends or mutuals for 24 hours.
Additionally, Instagram began testing Candid Stories (spontaneous capture mode) and Group Profiles, shared spaces for curated content with selected friends.
These updates signal a step toward more intimate, conversation-like engagement beyond just images and videos.
Source: https://techcrunch.com/2022/12/13/instagram-now-supports-text-updates-with-launch-of-notes-adds-other-new-sharing-features/
Instagram & LinkedIn Add Native Post Scheduling
Instagram began rolling out built-in scheduling tools for Reels, photos, and carousel posts—enabling creators and businesses to plan weeks of content ahead.
LinkedIn followed with native post scheduling, removing the need for third-party tools and simplifying content planning for professionals and marketers.
These moves reflect platforms leaning into creator-first tools and supporting more strategic content workflows.
Source: https://www.contentstadium.com/blog/social-media-trends-tips-december-2022/
Twitter Introduces View Count Under Tweets
Twitter added a view count beneath each tweet—mirroring metrics seen on video platforms—to show total impressions.
This provided users with broader visibility into reach, and highlighted that “90% of Twitter users read tweets without interacting”
The feature caters to creators and businesses seeking measurable proof of content performance.
Source: https://techcrunch.com/2022/12/22/twitter-now-shows-how-many-people-view-your-tweets/?tpcc=tcplustwitte
Global Rollout of Twitter Community Notes
Twitter expanded its Community Notes (formerly Birdwatch) globally, allowing users worldwide to add context or fact-check tweets collaboratively.
The initiative uses crowd-sourced moderation, with votes determining visibility—aiming to improve misinformation detection in an open-source manner.
This marks a shift from top-down moderation to community empowerment, aligning with Twitter’s transparency goals.
Source: https://techcrunch.com/2022/12/12/twitter-begins-rolling-out-its-community-notes-feature-globally/
