Wildlife Reserves Singapore Renews KRDS Singapore For Digital Creative and Social Content

Published on 05 Dec '19

Wildlife Reserves Singapore has recently extended its partnership with KRDS Singapore for the third year since 2017 to grow its presence on Facebook and Instagram.

KRDS Singapore is now its agency of record, managing social media needs across its 4 parks, Singapore Zoo, Night Safari, River Safari, and Jurong Bird Park. KRDS Singapore has won the business after a pitch process that started in March 2019.

On top of creating educational and awareness-driven content about animals, KRDS Singapore will also be responsible for consultation, conceptualising and executing campaigns throughout the period of appointment.

The goal for this renewal is to further engage with both locals and visitors with innovative and immersive content, and drive them further down the conversion funnel with detailed analytics.

Muhd Hidayat, Account Director at KRDS, said:

“We are excited to continue on this remarkable journey with Wildlife Reserves Singapore, which started off 3 years ago. The team at Wildlife Reserves Singapore encourages innovation and we are confident that our digital expertise combined with progressive strategies will take it to greater heights.”