![KRDS Case Study](https://krds.com/cn/wp-content/uploads/sites/9/2016/12/header-mobile.jpg)
Live Quiz
a playful digital experience during the event for all attendees
Thomas Cook / Live Quiz
Micro Site
KRDS Scope
Brief
During Thomas Cook’s launching media event in China, impress attendees by enhancing Thomas Cook’s digital mindset.Create a playful digital experience during the event for all attendees.
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![KRDS Case Study](https://krds.com/cn/wp-content/uploads/sites/9/2016/12/Iphone-preview-mobile-1.png)
Concept
Live Quiz during the event !
Let all participants compete against one another to win 10K RMB Thomas Cook prize.
Results
-
90%
of media attendees participated to the quiz
![](https://krds.com/cn/wp-content/uploads/sites/9/2016/12/section-1-mobile-1.png)