Travelling The world
Une expérience immersive à travers 5 continents pour faire découvrir les destinations desservies par Air France
Airfrance / Travelling The world
Test Discover 40 destinations over 5 continents.
Promote all the destinations you can reach with Air France, and their offers.
To win an Air France trip around the world ticket, internet users will have to address challenges on each of the 5 continents. They will be provided with a personalized passport that they will be able to complete through the adventure. Digital globetrotters will begin the journey from their continent, where they will have to face their first challenge, before travelling to new horizons.
150 unique challenges are available on “Traveling The World”; each of them will allow users to discover emblematic places operated by Air France. Users will be helped throughout the whole adventure thanks to clues scattered on the website.
- Contre la motre
- Question culturelle
- Trouver le code
- Localiser sur la carte
1 285 000
Fans who finished all the challenges
31 Mins 20 Secs
Average time per user
Street Marketing event
We propose to AF's fans to realize one of the challenge in real life