Winter Ski Game
Discover Club Med Ski holiday through a mini game on WeChat platform
Club Med / Winter Ski Game
Micro Site
KRDS Scope
- Concept
- HTML Integration
- Interactive Design
- Mobile
Brief
Promote and communicate around the Club Med ski offering in a creative and innovative way.
.
Concept
Through a WeChat mini site, KRDS created a funny and social way for user to discover Club Med ski holiday offering and compete with her friends on a WeChat leaderboard.
Results
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3 minutes
per user spent on the mini site on average (result after two months)
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57 000
Total players after two months