MONDAY MORNING LEARNING – 20 DECEMBER 2021

Published on 23 Dec '21

Instagram Adds New Option to Embed User Profiles on Third-Party Websites

Instagram launched a new “Profile Embed” feature that allows users to embed a mini-version of their profile on a website. Users will be able to better integrate their Instagram profiles with websites such as blogs and portfolios using the new capability. 

According to Facebook, the feature is presently only available in the United States. In a video shared to Twitter, Instagram CEO Adam Mosseri announced the launch of the new feature.

Link: https://www.socialmediatoday.com/news/instagram-adds-new-option-to-embed-user-profiles-on-third-party-websites/611677/

Instagram Publishes 2022 Predictive Trends Report

Instagram has released a new 2022 predicted trends report that covers a variety of growing movements across many categories in order to help brands and marketers better grasp key shifts. 

The 13-page report covers a variety of topics, including cuisine, wellness, memes, and fashion and beauty.

Link: https://www.socialmediatoday.com/news/instagram-publishes-2022-predictive-trends-report/611438/

Twitter Tests New Creative Tweet Options as it Looks to Move In-Line with User Trends

Twitter is testing a new option for adding a reaction to a tweet called “Quote Tweet with Reaction,” which allows users to capture a response to a tweet using the full-screen camera mode.

By attaching the original tweet as a sticker to your taken image or video, you can replace the current Twitter reaction with a direct and visual engagement.

Twitter is also experimenting with an updated text editor option tweets that would allow you to add more colour and make comments more visually appealing.

Link: https://www.socialmediatoday.com/news/twitter-tests-new-creative-tweet-options-as-it-looks-to-move-in-line-with-u/611596/

Changes to Objectives in Ads Manager – Full list shared

You’ll be able to choose from six new objectives when you start a new campaign. Campaigns created prior to the publication of our new objectives will stay active, and there will be no need to make any modifications to them. Until the end of 2021, you’ll be able to edit and duplicate your existing campaigns.

Link: https://www.facebook.com/business/help/325793898950394